The market for third-party candidates is hot. But who could catch on?

Third-party candidates who might catch on include businessman Andrew Yang, former Starbucks CEO Howard Schultz, and former Massachusetts Gov. Bill Weld. All three of these candidates have viable platforms and have the potential to draw a significant amount of support from both major parties. There are also other smaller, lesser-known third-party candidates who could also find traction in the current political climate. These include Green Party candidate Howie Hawkins, Libertarian candidate Jo Jorgensen, and entrepreneur Rocky De La Fuente.