Discovering Steph Douglas: The Mind Behind Don’t Buy Her Flowers

Steph Douglas is a name that has been making waves in the world of entrepreneurship and motherhood. She is the founder of Don’t Buy Her Flowers, a company that offers thoughtful gift packages for new mothers, birthdays, and other special occasions. Her business has been featured in major publications such as The Guardian, The Telegraph, and The Huffington Post, and has won several awards for its innovative approach to gift-giving.

But who is Steph Douglas, and how did she come up with the idea for Don’t Buy Her Flowers? In this article, we will take a closer look at the mind behind the successful business and discover what makes her tick.

Steph Douglas is a mother of three who started Don’t Buy Her Flowers in 2014. She was inspired to create the company after receiving a flood of flowers and gifts when she gave birth to her first child. While she appreciated the gesture, she found that the gifts were not very practical and often went to waste. She realized that there was a gap in the market for thoughtful, useful gifts for new mothers, and decided to fill it.

The concept behind Don’t Buy Her Flowers is simple but effective. Instead of sending traditional gifts such as flowers or chocolates, the company offers gift packages that are tailored to the recipient’s needs. For new mothers, the packages include items such as bath products, snacks, and books, all designed to help them relax and take care of themselves during the challenging postpartum period. For birthdays and other occasions, the packages can be customized to include items such as wine, candles, and skincare products.

One of the things that sets Don’t Buy Her Flowers apart from other gift companies is its focus on sustainability. All of the packaging is recyclable or biodegradable, and the company works with small, independent businesses to source its products. This not only helps to reduce waste but also supports local communities and promotes ethical business practices.

Steph Douglas’s success with Don’t Buy Her Flowers has not gone unnoticed. She has been invited to speak at events such as the Women of the World Festival and has been featured in numerous interviews and articles. She has also written a book, The Book of Mama, which offers advice and support for new mothers.

So what drives Steph Douglas to keep pushing forward with her business? In an interview with The Guardian, she explained that her motivation comes from the positive feedback she receives from customers. “When someone tells you that your gift made a difference to their day, or that they felt seen and heard, that’s what keeps you going,” she said.

Steph Douglas’s story is a testament to the power of entrepreneurship and the importance of listening to your customers. By identifying a gap in the market and creating a business that meets a real need, she has built a successful company that has helped countless new mothers and gift-givers. Her commitment to sustainability and ethical business practices also sets an example for other entrepreneurs to follow.

In conclusion, Steph Douglas is a woman to watch in the world of business and motherhood. Her innovative approach to gift-giving and her commitment to sustainability have earned her a loyal following and numerous accolades. As she continues to grow and expand her business, we can only expect great things from this inspiring entrepreneur.